TOTEM: A Leadership Summary for Better Data Sharing
About This Webcast
Data sharing doesn’t fail because people don’t understand the rules. It fails when systems don’t earn trust, feel static, or deliver no motivation and visible value. It also fails when you expect the same tired HR system to perform miracles because of an amazing comms campaign. It also fails because everything has to work for data sharing to work; one or two weak links in the chain will decimate your results. Our session sets out five themes that have been proven to turn data sharing from something we ask for into something people choose to do. It’s not about immediate perfection. It’s about iteratively building trust, momentum and confidence through proven techniques and honing based on feedback. This approach can create a step change – even in the most advanced organisations. Learning Objectives 1. Understand the five proven themes that drive voluntary data sharing Explain how Trust, Ownership & Evolution, Terminology, Experience, and Meaning collectively transform data sharing from a compliance exercise into a motivated choice. 2. Apply practical techniques to build trust, improve experience, and evolve data‑collection design Identify and implement actions such as human centred comms, accessible user journeys, question refinement, and staff engagement to increase disclosure rates. 3. Demonstrate how shared data leads to meaningful organisational change Show the link between staff disclosure, organisational decisions, investment, and visible improvements, ensuring people see value in sharing their data. Should you have any queries, do not hesitate to contact us at digitalevents@cii.co.uk
Speakers
Giles Barker
BEM , Channel 4
Giles Barker is Channel 4’s first Workplace Disability Lead, appointed in 2022 to strengthen the organisation’s position as the UK’s best place for disabled talent. Working closely with the Head of Inclusion, he leads Channel 4’s disability inclusion strategy, anchored in the Business Disability Forum’s Disability Smart framework, and oversees the organisation’s Disability Confident Leadership commitments. Giles also drives industry collaboration, representing Channel 4 across OFCOM, the TV Access Project, the Disability Confident Leaders Group and the Valuable 500. He previously held senior inclusion roles at British Telecom and spent 14 years at Transport for London, becoming a recognised specialist in accessibility and cultural change. Awarded the British Empire Medal in 2017, Giles is a long‑standing advocate for disabled employees and now serves as a PurpleSpace Ambassador and Chair of its Impact Steering Strategic Forum.
Luke Holloway
Editor , Chartered Insurance Institute
Luke is Editor at the CII, responsible for publishing our member magazines, The Journal and Personal Finance Professional. He is also host of our CII Podcast series and has chaired various webinars and panel discussions at insurance and personal finance events across the UK. Luke has been with the CII for eight years and looks forward to welcoming many more members to the organisation.